Communications Manager

Daxko • Birmingham, AL

Company

Daxko

Location

Birmingham, AL

Type

Full Time

Job Description

Company Description

Daxko powers health & wellness throughout the world. Every day our team members focus their passion and expertise in helping health & wellness facilities operate efficiently and engage their members.

Whether a neighborhood yoga studio, a national franchise with locations in every city, a YMCA or JCC--and every type of organization in between--we build solutions that make every aspect of running and being a member of a health and wellness organization easier and delightful. 

Job Description

The Daxko Communications Manager is responsible for managing both internal and external communications, including public relations and brand communications as well as overseeing the customer evidence program. They will develop and implement strategies to ensure clear and consistent messaging across all platforms, foster strong media relationships, and enhance Daxko’s brand's presence in the market. The Communications Manager is adept at strong program management, creating engaging content, and leveraging internal and external communications channels for market impact. 

In your day-to-day, you will:

  • Collaborate with the Executive Leadership Team to support their goals with internal communications: 
    • Develop and implement effective internal communication strategies 
    • Ensure timely and consistent communication across all departments 
    • Prepare and distribute company-wide announcements, newsletters, and monthly update meeting materials 
    • Foster a positive and collaborative company culture through engaging communication initiatives 
  • Support the company’s brand and growth strategies with expert external communications/public relations: 
    • Build a PR roadmap and strategy aligned with ELT, product marketing and GTM plans 
    • Develop press releases, media kits, and other external communication materials 
    • Build and maintain relationships with key media contacts and industry influencers and coordinate with media outlets to ensure accurate and positive coverage of the company 
    • Develop and manage the company’s brand social media strategy and ensure product/market comms are aligned to brand goals 
    • Act as the company spokesperson for media inquiries and public statements 
    • Manage crisis communication and develop strategies to mitigate potential PR issues 
    • Monitor media coverage and public perception of the company and report out monthly and quarterly
  • Manage the company’s customer evidence program across all markets and segments 
    • Build and maintain a by-market and by-product inventory of promotable customer evidence including logos, quotes, case studies and video testimonials 
    • Build and maintain interview guides for all markets and segments in collaboration with product marketers 
    • Partner with product marketing and customer marketing and sales teams to identify customer stories to add to the funnel, secure customers, and conduct interviews 
    • Assign content development tasks to the content marketing team and oversee development, approvals, publishing, and promotions 

Qualifications

  • Three (3) to Five (5) of experience in Communications, Public Relations, or a similar role 
  • Proven ability to develop and execute successful communication strategies 
  • Experience with social media management and digital marketing 
  • Bachelor’s Degree in Communications, Public Relations, Marketing, or a related field 
  • Strong writing, editing, and proofreading skills 
  • Excellent verbal communication and presentation skills 
  • Strong organizational and project management skills 
  • Ability to work collaboratively with cross-functional teams 
  • Proficiency in communication tools and software (e.g., Microsoft Office, social media platforms, PR databases) 

Additional Information

Daxko is dedicated to pursuing and hiring a diverse workforce. We are committed to diversity in the broadest sense, including thought and perspective, age, ability, nationality, ethnicity, orientation, and gender. The skills, perspectives, ideas, and experiences of all of our team members contribute to the vitality and success of our purpose and values.

We truly care for our team members, and this is reflected through our offices, benefits, and great perks. These perks are only for our full time team members. Some of our favorites include: 

🏝 Unlimited paid time off (PTO)
⚕️ Affordable health, dental, and vision insurance options
đź’Ş Monthly fitness reimbursement
đź’» Monthly Internet Stipend
🤑 401(k) matching
🍼 New-Parent Paid Leave
đź‘– Casual work environments
🏡 Remote work

All your information will be kept confidential according to EEO guidelines.

#LI-Remote

Daxko is dedicated to pursuing and hiring a diverse workforce. We are committed to diversity in the broadest sense, including thought and perspective, age, ability, nationality, ethnicity, orientation, and gender. The skills, perspectives, ideas, and experiences of all of our team members contribute to the vitality and success of our purpose and values.

We truly care for our team members, and this is reflected through our offices, and benefits, and great perks. These perks are only for our full-time team members. Some of our favorites include:

🏝 Flexible paid time off 
⚕️ Affordable health, dental, and vision insurance options
đź’Ş Monthly fitness reimbursement
🤑 401(k) matching
🍼 New-Parent Paid Leave
đź‘– Casual work environments
🏡 Remote work

All your information will be kept confidential according to EEO guidelines.

Apply Now

Date Posted

12/07/2024

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