D2C Launch Specialist
Company
Electrolux
Location
Charlotte, NC
Type
Full Time
Job Description
D2C Launch Specialist
Position ID: req47137
Sector: BA North America
Functional Area: Marketing
Location: Charlotte Office
Number of Openings: 1
Employment Type: Permanent
POSITION DESCRIPTION:
D2C Launch Specialist
At Electrolux we are passionate about improving everyday life for millions of people and the planet. It's embodied in everything we do. We believe that great tasting food brings people together. That our favorite clothes bring out the best in us. And that the home should be a place for wellbeing, a place to care for ourselves and our loved ones. We want our consumers to love our brands. That's why we have the goal of becoming a world-class consumer marketing company and we are focused on delivering outstanding consumer experiences. This is where you come into picture!
Who you are:
To support our digital transformation, we're looking for an product launch specialist to focus on launching our products in our direct to consumer platforms. In this position, you will support marketing initiatives and will be responsible for the tactical execution of product launches for US and Canadian markets on D2C channels. Understanding of workflows as well as task management will be key for success for all phases of digital lifecycle management.
What you'll do:• Interacting and collaborating with other stakeholders across the organization from areas within marketing and outside of marketing to digitally launch products• Collaborating with commercialization on new product introductions ensuring digital commercialization for consumers and customers • Tracking and progressing workflow of product launches, ensuring all predecessor tasks are completed, in order to launch products digitally• Validation of D2C product information and content within PIM• Publishing, refreshing and transitioning products on our D2C platforms• Rolling up your sleeves to investigate and troubleshoot issues
Minimum Qualifications:• Bachelor's degree• 1-3 years' experience or equivalent experience to a corporate environment• Experience working in project management tools• Experience working in Content Management Systems (CMS) and publishing to websites• Working knowledge of digital marketing best practices and understanding of digital production processes
Preferred Knowledge, Skills and Abilities • Experience with the following technologies: CMS (Content Management), DAM (Digital Asset) and PIM (Product Information)• Experience with graphics editing tools including Photoshop, Illustrator, etc. • Ability to manage multiple projects, tight deadlines and changes• Excellent interpersonal communication skills is required• Ability to work within a team and cross functionally, with the confidence to communicate competing priorities up the chain• Strong desire to learn and implement those learnings• A bias toward action
COMPANY DESCRIPTION
Electrolux is a global leader in home appliances and appliances for professional use, based on deep consumer insight. We offer thoughtfully designed, innovative and sustainable solutions, developed in close collaboration with professional users. The products include refrigerators, ovens, cookers, hobs, dishwashers, washing machines, vacuum cleaners, air conditioners and small domestic appliances.
Under esteemed brands including Electrolux, AEG, Zanussi, Frigidaire and Electrolux Grand Cuisine, the Group sells more than 60 million products to customers in more than 150 markets every year. In 2015 Electrolux had sales of $14.7 billion ($5.1 billion in North America) and 58,000 employees.
Electrolux has been doing business since 1919. The headquarters are located in Stockholm, Sweden, and the Electrolux share ELUXb is listed on Nasdaq OMX Stockholm.
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COMPANY DESCRIPTION
Electrolux shapes living for the better by reinventing taste, care and wellbeing experiences, making life more enjoyable and sustainable for millions of people. As a leading global appliance company, we place the consumer at the heart of everything we do. Through our brands, including Electrolux, AEG, Anova, Frigidaire, Westinghouse and Zanussi, we sell more than 60 million household and professional products in more than 150 markets every year. In 2017 Electrolux had sales of SEK 122 billion and employed 56,000 people around the world. For more information go to www.electroluxgroup.com.
Date Posted
03/04/2024
Views
2
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