Data Analyst

Title:    Data Analyst

Location:  Remote

Reports to: Director, Insights & Analytics        

The Role: 

The candidate should be comfortable working with data and performing analysis to assess the impact of creator-facing roles, with a focus on creator acquisition. Marketing Analysts are adept at communicating a range of technical and marketing concepts to internal groups and the executive-level team. The candidate should possess a driving curiosity as to what important insights will help LTK influencers grow to their full potential. 

Along with a keen sense of curiosity, this Analyst will deliver the most important updates to different audiences to inform decision-making. 

Key Responsibilities and Accountabilities:

• Perform qualitative and quantitative research
• Collect data and deliver reports from data analysis
• Create clear and useful reports and recommendations for organizational use
• Develop a keen understanding of LTK and other rewardStyle products 

Professional Characteristics

The ideal candidate will have a passion for helping people and a driving curiosity to explore problems and questions of all types. The candidate should be analytical and possess the critical thinking skills necessary to have conversations with direct reports and executives. Most importantly, the candidate will be skilled in oral and written communication across any number of mediums (email, phone, face-to-face, digital platforms) and will be relentless in pursuing valuable insights that can benefit the business. 

• Curious
• Ability to work individually and in a team environment 
• Can communicate with almost anyone at any time across any channel
• Advanced Excel and analytical skills
• Comfortable reading data visualizations 
• A willingness to consistently research new trends

Requirements

• Bachelors in Marketing, Business, Communications, Analytical, Data or a related field
• 3-5 years of related work experience doing analysis for sales and/or marketing
• SQL experience required
• Advanced Excel skills required (data modeling, data analysis, advanced Excel formulas)
• Ability to review your own work and determine effective and ineffective tactics
• Ability to use complex metrics to understand influencer behavior and make recommendations 
• Knowledge of standard LTK business software (Periscope, Excel, Hubspot)
• Knowledge of affiliate marketing and influencer marketing best practices
• Excellent organizational skills
• Excellent analytical skills
• Understanding of influencer marketing best practices
• Advanced understanding of digital and social media marketing 
• Ability to interact professionally with a diverse group: clients, executives, managers, and coworkers
• Ability to understand influencer touchpoints and understand the influencer lifecycle 
• Adept at finding creative solutions to influencer problems