Digital Marketing Specialist

Overview

As a Digital Marketing Specialist at Fisher Investments, you will help develop our ongoing digital marketing strategy that supports the International Private Client Group. Reporting to the International Media Buyer Team Lead, you will implement lead generation campaigns across social, display, native and video media platforms globally. You will be an expert in digital strategies while optimising campaigns across several platforms.

The Day-to-Day:

• Manage paid advertising campaigns across platforms such as Meta, Linkedin, Google Ads, Taboola and more.
• Identify new target audiences using 1st party and 3rd party tactics
• Monitor campaign performance, analyse important metrics, and make data led choices to ensure positive return on ad spend
• Communicate campaign performance to leadership and important partners
• Work with our in-house creative agency to develop ads and messaging
• Stay up to date on the latest industry trends and best practices in paid advertising
• Work with internal partners to find market specific solutions to meet lead generation needs and downstream metric goals.

Your Qualifications:

• 1+ years experience working as a Digital Media Buyer- either agency side or client-side where you have been the media owner. Ideally in lead generation, but not required
• Understanding of digital advertising platforms such as Google Ads, Taboola, Meta and others.
• Experience using data to make decisions
• Enjoy collaborating with others
• Want to be a part of building our digital media team in the UK
• Enjoy collaborating with others

Why Fisher Investments Europe:

The global Fisher organisation distinguishes itself by putting clients first, providing unmatched service, and taking a personalised approach to investing. You can feel confident knowing that we align with our clients' best interests by using a simple and transparent fee structure and recognised European custodians.

It's the people that make the Fisher purpose possible, and to help our employees meet their long-term goals, we offer an array of benefits, including:

• 100% paid premiums for our top-tier supplemental medical, dental and annual health screening plans for employees and their qualified dependents
• 28 days annual leave, with the ability to purchase up to 3 additional days per year, plus up to 8 paid holidays
• Enhanced maternity pay package with 16 weeks' top up to full base pay for eligible employees
• $10,000 fertility, hormonal health and family-forming benefit
• A retirement pension plan, featuring a 9% company contribution of base pay with an additional company match of up to 5% of base pay on personal contributions
• Gym subsidy of up to £50 per month
• Employee Assistance Program and other emotional wellbeing services
• A collaborative working environment that practises ongoing training, educational support and employee appreciation events

Employees residing outside of the US will be eligible for the $10,000 equivalent in their local currency.

FISHER INVESTMENTS EUROPE IS AN EQUAL OPPORTUNITY EMPLOYER