The Paid Media and Social team at TIAA is a nimble group the oversees a dynamic digital communication strategy focused on strengthening TIAA's brand and supporting our business groups.
As we expand our team, we are looking for a Paid Media Director with an entrepreneurial spirit that will lead day-to-day media strategies, executing and reporting. Reporting into the Head of Paid Media, you will lead and execute multi-channel digital campaign and partner closely with marketing, analytics and agency partners. With your knowledge of the evolving media space, you will keep internal leadership, media and marketing leaders updated on campaign progress and success. You will also engage and influence stakeholders across the organization with respect to media and media outcomes.
Key Responsibilities and Duties
Educational Requirements
Work Experience
Physical Requirements
Career Level
8IC
REQUIRED
PREFERRED
#LI-VM1
Related Skills
Advertising, Audience Segmentation, Budgeting, Collaboration, Communication, Customer-Focused Campaign Development, Ensures Quality Audience Engagement, Lead and Demand Generation, Marketing Analytics, Marketing Channels, Marketing Creativity, Marketing Strategic Planning, Marketing Writing Effectiveness, Negotiation, Prioritizes Effectively, Search Engine Marketing, Timely Outreach, Vendor / Partner Management
Anticipated Posting End Date:
2024-05-07
Base Pay Range: $115,000/yr. - $160,000/yr.
Actual base salary may vary based upon, but not limited to, relevant experience, time in role, base salary of internal peers, prior performance, business sector, and geographic location. In addition to base salary, the competitive compensation package may include, depending on the role, participation in an incentive program linked to performance (for example, annual discretionary incentive programs, non-annual sales incentive plans, or other non-annual incentive plans).
Company Overview
TIAA is the leading provider of financial services in the academic, research, medical, cultural and government fields. We offer a wide range of financial solutions, including investing, banking, advice and education, and retirement services.
Benefits and Total Rewards
The organization is committed to making financial well-being possible for its clients, and is equally committed to the well-being of our associates. That's why we offer a comprehensive Total Rewards package designed to make a positive difference in the lives of our associates and their loved ones. Our benefits include a superior retirement program and highly competitive health, wellness and work life offerings that can help you achieve and maintain your best possible physical, emotional and financial well-being. To learn more about your benefits, please review our Benefits Summary.
Equal Opportunity
We are an Equal Opportunity/Affirmative Action Employer. We consider all qualified applicants for employment regardless of age, race, color, national origin, sex, religion, veteran status, disability, sexual orientation, gender identity, or any other protected status.
Read more about the Equal Opportunity Law here.
Accessibility Support
TIAA offers support for those who need assistance with our online application process to provide an equal employment opportunity to all job seekers, including individuals with disabilities.
If you are a U.S. applicant and desire a reasonable accommodation to complete a job application please use one of the below options to contact our accessibility support team:
Phone: (800) 842-2755
Email: [email protected]
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