eCommerce Marketing Manager (Amazon)

Where A-Players Thrive.
We're an employee-owned, vertically-integrated builder of some of America's most popular health & wellness brands. With over 1,200 team members dedicated to improving the lives of people and their pets, we create best-in-class products that bring health and happiness. Our creative content educates the world on making smarter health choices, while the brands we own generate over $1 billion of revenue annually.
We're Looking For An: eCommerce Marketing Manager to spearhead the creation, execution, analysis, and optimization of the Amazon marketing plan for all brands associated with the company. This role will be tasked with developing and implementing effective strategies to enhance the online presence and performance of products across various Amazon brands. The role involves a comprehensive approach, from planning and execution to in-depth analysis and continuous optimization, with a focus on achieving optimal results and maximizing the impact of marketing efforts on the Amazon platform. The Manager, eCommerce Marketing will play a crucial part in driving the success of the company's Amazon marketing initiatives and ensuring a strong and competitive position within the eCommerce landscape.
Location: Remote
What You'll Be Doing:

• Oversee the formulation and implementation of Amazon merchandising tactics and programs, taking ownership of Brand Storefronts and Product Detail Pages to ensure the presence of Premium Content across all brands throughout the customer shopping journey.
• Formulate a dynamic seasonal marketing strategy for brands, ensuring the continuous refreshment of content to engage consumers effectively.
• Take charge of Conversion Rate Optimization, conducting A/B testing on Titles, Bullet Points, Images, and A+ Content to enhance overall performance.
• Develop and manage a comprehensive promotional calendar and marketing programs for all Amazon brands.
• Lead initiatives for customer retention, focusing on Continuity and optimizing customer repurchase rates.
• Conduct thorough analysis to optimize the Return on Investment (ROI) for all marketing programs. Integrate social media and public relations seamlessly into Amazon marketing efforts, incorporating Creator Connections, Amazon Posts, and Instagram Lifestyle Submissions.

Preferred Qualifications (Note: These are preferred and not required. We strongly encourage you to apply even if you don't tick ALL of these boxes.):

• Analytical mindset with a keen eye for detail
• Strong relationship-building skills
• Self-directed and adept at working effectively in ambiguous situations.
• Proven problem-solving abilities.
• Excellent organizational and time management skills
• Effective communication skills, both written and verbal
• Adaptability and flexibility in dynamic work environments
• Proficient in utilizing relevant tools and technologies.
• Results-driven with a focus on achieving objectives and targets.
• Collaborative team player with the ability to lead when necessary.
• Continuous learner, staying updated on industry trends and best.
• 5 years of Amazon marketing experience in the consumer goods space
• 2 years of experience managing a team
• Some experience in Pet, Supplements or Beauty marketing preferred.
• Bachelor's degree in marketing, Business Management or related field

Golden Perks & Benefits:

• Health and Happiness: Enjoy 100% employer-paid medical, dental, and vision insurance. Get 75% premium coverage for dependents.
• Become an Owner: Join our Employee Stock Ownership Plan and be a part owner of Golden Hippo.
• Boost Your Savings: Maximize your retirement with a generous 401K Plan and company matching up to 3.5%.
• Stand Out, Get Rewarded: Excel and be recognized through our KPI Bonus, Win of the Week, Spot Bonus, and Shoutouts Program.
• Flexibility at Your Fingertips: Work on your terms with flexible arrangements for most positions.
• Skyrocket Your Career: Unleash your potential with unlimited room for professional growth.
• Thrilling Events Await: Exciting virtual and in-person events that redefine fun.

The anticipated salary range for this position is $81,500 - $108,700, plus annual & monthly KPI bonus potential.
Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geographical location.
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