Email Marketing Specialist
Company
ARC'TERYX
Location
Other US Location
Type
Full Time
Job Description
The Role:Â Â
As the brand & team continue to expand in Australia & New Zealand, we are excited to be recruiting for an Email Marketing Specialist to develop and execute email marketing strategies to engage and nurture the Arc’teryx community, enhance brand loyalty, and drive customer lifetime value through effective and optimised email campaigns.Â
Responsibilities will include:
- Email Marketing Campaigns:Â Plan, build, and execute email marketing campaigns aligned with brand objectives and sales goals. Ensure a cohesive customer experience through email communications
- Email Calendar Management:Â Create and manage the email marketing calendar to ensure timely and consistent communication with subscribers
- Performance Analysis & Reporting:Â Track and report on key email performance metrics (open rates, click-through rates, conversion rates, etc.) and provide actionable insights to optimise future campaigns
- Segmentation & Personalization:Â Utilise customer data to build targeted segments and personalize email content to enhance customer engagement.
- A/B Testing:Â Conduct A/B tests on email content, subject lines, and send times to continuously optimize email performance.
- Collaboration:Â Work closely with cross-functional teams, including Digital Retail, Community and Brand Marketing, to ensure alignment and consistency in messaging
- Compliance: Ensure all email marketing practices comply with relevant data privacy laws, regulations and overall eDM best practice
Skills and Experience:
- 2+ years of experience in email marketing ideally within retail or eCommerce
- Experience working with eCommerce platforms particularly KlaviyoÂ
- Proven track record of managing successful email campaigns and analysing performance data.Â
What’s on Offer:
- Competitive salary, bonus + superÂ
- Amer Sports ANZ are a certified Great Place to Work!
- Free product and generous allowances to get you kitted out for all your sporting adventures!
- Flexible working environment, including additional school holiday flexibility / support
- When at Head office, work in a state-of-the-art 6-star energy efficient facility, with a huge business focus on environmental and social strategies
- Support in career development, wellbeing, and personal growth
- Regular staff activity days, including camping, snow trips, fun runs and more!
- Company supported volunteering program.
No candidate will meet every single desired qualification. If your experience looks a little different from what we’ve identified and you think you can bring value to the role, we’d love to learn more about you! We embrace diversity and are a truly inclusive workplace!
Please apply by sending your CV and cover letter today!
Equal Opportunity
Arc’teryx is committed to actively creating and fostering a culture of inclusivity where voices are heard, people are seen, and values are respected. We care about the uniqueness of our applicants, employees, and guests, and we do so in a safe space fueled by curiosity and acceptance.Â
Creating an inclusive workplace is connected to our core value Do Right while also having the added benefit of helping make our business better. We believe inclusion helps us to create a healthier, happier workplace, drive creativity and innovation, and reflect the communities where we operate.
All applicants, employees, and guests can expect equality of opportunity and fair treatment in alignment with our values.
Leave it Better
We believe that the mountains transform us, that how we adventure matters, and that there’s always a better way.Â
Join us in creating positive change in ourselves, our communities, and the world.Â
Live it. Get out there - the mountains make us betterÂ
Disruptive evolution. In pursuit of better. Always.Â
Commit. We set bold objectives and see them through.Â
Date Posted
10/08/2024
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