Marketing Automation Associate
Company
Olo
Location
USA
Type
Full Time
Job Description
Olo is a leading SaaS platform accelerating the future of restaurant technology by helping customers deliver more profitable and personalized guest experiences. As a result our digital ordering payment and guest engagement solutions enable Hospitality at Scale(™) helping brands to do more with less and make every guest feel like a regular.
The Marketing Automation Associate contributes to the Marketing team by supporting marketing automation needs such as inbound lead journeys prospect and customer email workflows reporting and analytical requests as well as project and budget management.
Qualified applicants must possess a background in marketing automation and marketing operations with an interest in and knowledge of overall demand generation.
Reporting to the Marketing Operations Manager you will work with internal stakeholders to understand our overall marketing goals and needs ensuring that campaigns are built tracked and reported on successfully.
What You'll Do
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Build and execute campaign and marketing automation needs such as workflows triggers UTMs emails CTAs and forms
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Support reporting needs such as building Hubspot reports and dashboards Salesforce campaigns and dashboards and other analytical needs that show visibility into how marketing campaigns and channels are performing and how we are tracking to our overall KPIs
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Assist with key data hygiene processes such as import/export file configuration and list building
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Help generate back end analytics reports in HubSpot and Google Analytics
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Support Marketing email and communications calendar
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Work with Marketing stakeholders to ensure projects are planned correctly and on track to meet deadlines including overall campaigns emails content design and website needs
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Support all Marketing tech functions including Hubspot Optimizely Demandbase and others
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Work with Finance and Marketing leadership teams to analyze and track all Marketing expenditures actuals invoices and allotments to ensure Marketing is keeping a balanced budget
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Understand and respond to all budget inquires and budget forecast needs
What We'll Expect From You
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1-2+ years of Marketing Automation and/or Marketing Operations experience including implementing maintaining and optimizing automation software
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Knowledge of demand generation customer engagement digital and email marketing best practices
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Ability to prioritize key tasks and deadlines in a results driven environment
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Focused on achieving pipeline and revenue goals not just leads
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Ability to collaborate with stakeholders is imperative
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Solution-oriented and positive when posed with challenges
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Experience with Salesforce and HubSpot
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Having a knack for troubleshooting and investigation
About Olo
Olo is the engine of hospitality powering the restaurant industry's digital transformation. As a leading open SaaS platform we enable over 700 restaurant brands to jointly reach 85 million connected guests across approximately 80000 locations. More than two million orders per day run on Olo's platform allowing brands to maximize the convergence of digital and brick-and-mortar operations while raising the bar on hospitality. The result: brands do more with less and make every guest feel like a regular. With integrations to over 300 technology partners our customers can build digital experiences with the largest and most flexible restaurant commerce ecosystem on the market. You have likely used Olo and not even known it! Learn more at olo.com .
We’re remote-friendly. Since 2015 we have been evolving our culture to continue to support a more distributed workforce and now over 75% of our team works remotely across the U.S. If you're in the New York City area you can choose to work remotely or from Olo's headquarters located in Tribeca.
We offer great benefits such as 20 days of paid time off 10 separate sick days 11 holidays plus year-end closure health dental and vision coverage for yourself and your family a 401k match remote-office stipend company equity a generous parental leave plan volunteer time off gift matching policy and more!
Our best estimate of the compensation range for this opportunity is $59588-$85431 annually depending on the experience you bring and your location. We look forward to discussing your salary expectations and our full total rewards offerings throughout the interview process.
We encourage you to apply!
We value diversity. At Olo we know a diverse and inclusive team makes our workplace better. Don't meet every single qualification in the job description? Market data shows that women and people of color are less likely to apply to jobs unless they meet every single qualification. We are dedicated to building a diverse inclusive and authentic workplace that is free from discrimination and harassment; this allows us to make better decisions and better serve the communities we’re a part of. So if you're excited about this role but your previous experience doesn't align perfectly with every qualification in the job description we encourage you to apply anyway. You may be just the right candidate for this or other roles.
All applicants receive consideration for employment. We do not discriminate on the basis of race religion color national origin gender identity sexual orientation pregnancy age marital status veteran status or disability status. If you require further accommodations or have questions regarding accessibility please contact us at [email protected].
Date Posted
03/15/2024
Views
36
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