Marketing Manager
Company
Protecht
Location
San Francisco, CA
Type
Full Time
Job Description
Protecht is reinventing refunds, striving to make every experience refundable. Our strength lies in our proprietary Software-as-a-Service (SaaS) embedded refund protection platform, allowing us to aggregate significant distribution while providing a top-tier digital purchasing experience for event organizers, booking platforms, ticketing systems, and end consumers. Our e-commerce solution is embedded in millions of carts monthly and backed by AM-best-rated insurers.
Role Overview:
Protecht seeks a versatile Marketing Manager with a unique blend of marketing strategy development, content creation, and campaign management skills to join our Go-To-Market (GTM) team. This is a unique opportunity to be a one-person marketing powerhouse, shaping impactful campaigns that drive engagement, brand awareness, and revenue growth.
Key Responsibilities:
- Campaign Creation & Management:
- Collaborate with the GTM team to design and implement end-to-end marketing campaigns that support new feature launches, customer acquisition, and retention initiatives.
- Plan, create, and execute digital and email campaigns aligned with business objectives.
- Analyze campaign performance metrics to optimize strategies and report on ROI.
- Work cross-functionally with Sales, Product, and Customer Success teams to gather insights and tailor campaigns for maximum impact.
- Manage marketing projects from concept to completion, ensuring timely delivery and alignment with GTM priorities. These will include but are not limited to - promotional events (conferences, partner events, industry events, networking opportunities, etc.), product launches, newsletters etc.
- Content Creation & Copywriting:
- Write compelling copy for digital ads, social media posts, email marketing, event marketing, and blog content.
- Develop messaging that effectively communicates our value proposition and resonates with our target audience.
- Produce client success stories & manage press releases when new clients go live on our platform.
- Support the conceptualization and design of internal and external marketing collateral, including writing copy for digital marketing, and other creative content.
- Support production of client-facing presentations, including graphic design leadership, content development sessions, and coordination with technical or other communications staff.
- Maintain version control of presentations by ICP and prospect size.
- Visual Design Implementation:
- Partner with our UI engineer to design eye-catching graphics and visuals for digital and print materials, including social media assets, email templates, landing pages, proposals, and presentations.
- Maintain brand consistency across all marketing materials.
- Market Research & Analysis:
- Conduct market research to identify trends, audience preferences, and competitive positioning.
- Monitor competitors’ marketing activities and report findings to the GTM team.
Qualifications:
- 3+ years of experience in marketing, with a strong portfolio in campaign management, design and copywriting.
- Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva)
- Hubspot experience a big plus
- Excellent written and verbal communication skills.
- Experience with marketing automation tools, analytics platforms, and CRM systems.
- Ability to thrive in a fast-paced, self-starter environment and handle multiple projects independently.
- This is a remote position. Travel to Protecht Hubs in Phoenix, San Francisco, Denver, Los Angeles, Austin, or Chicago may be required as necessary.
What We Offer:
- Fully remote working environment
- Competitive salary and equity opportunities
- Unlimited paid time off
- Generous medical, dental, and vision benefits
- Reliable annual bonus program
- Exceptional 401k Match
- $100/month for Event Ticket Purchase
Date Posted
11/18/2024
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0
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