Media Partnerships Director I- Director, Campaign Management
Company
Walmart
Location
Kamloops BC
Type
Full Time
Job Description
What you'll do...
At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, "Save Money. Live Better," we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us.
Are you passionate about working cross-functionally within a dynamic and growing organization? Are you passionate about taking retail media to the next level? Walmart Connect is hiring a Director of Campaign Management to drive growth in Walmart's advertising business. In this role you will be an end-to-end owner of developing and executing marketing plans in support of client needs and expectations. And working across multiple teams within Connect to build strategies, plans and best practices to deliver business results.
Primary Responsibilities
- Preparation, implementation and management of digital media campaigns, oversight of team that manages numerous campaigns and works with creative, sales, analytics, and clients to develop and manage project timelines
- Identify roles/responsibilities and key stakeholders and develop of ways of working within a matrix organization
- Strong troubleshooting skill and oversight of the implementation and integration of new emerging tools and/or technologies that will enable Walmart Connect to work effectively and efficiently as an organization
- Role includes client-facing activities, and must be able to be articulate in meetings, representing media operations capabilities and issues as it relates to ad serving and data enablement
- Requires an individual that works well in a team-based, fast-paced, detail-oriented environment. The individual is expected to be resourceful and demonstrate the initiative to participate in advanced projects
- Media knowledge: detailed understanding of assessing target audiences, media planning and buying techniques, and evaluation of media performance
- Tight collaboration with internal teams inclusive of sales, account management, and yield
- Models the Walmart values to foster our culture; holds oneself and others accountable, and maintains and promotes the highest standards of integrity, ethics, and compliance.
- Demonstrates curiosity and a growth mindset; fosters an environment that supports learning, innovation, and exhibits resilience in the face of setbacks.
- Drives continuous improvements, supervises the adoption of new technology, and supports digital disruption in line with Walmart's business model.
- Adopts a holistic perspective that considers data, analytics, customer insights, and different parts of the business when making plans and implementing strategies.
- Builds strong and trusting relationships with team members and business partners; works collaboratively and cross-functionally to achieve objectives; and communicates with energy to influence and inspire commitment and action.
- Focused on developing talent, building talent pipelines, fostering an environment allowing everyone to bring their best selves to work, empowering associates and partners to act in the best interest of the customer and company, and regularly recognizes others' contributions and accomplishments.
Basic Qualifications
- Bachelor's degree in business, marketing, or related field
- Experience with campaign fulfillment and programmatic operations across a portfolio of products
- Experience managing large teams through periods of rapid growth and navigating ambiguity
- Knowledge of Retail Media Networks
- Experience working across multi-functional team (sales, account management, business operations, yield, optimization) and leading projects through problem identification to resolution
- Manage campaign timelines and deliverables across internal and external teams
- Basic knowledge of advertising KPIs: CPC, CTR, ROAS, Conversion Rate, etc.
- Implement, QA, and troubleshoot ad campaigns
- Understand systems integrations and implications both upstream and downstream
- Document best practices and seek out opportunities to improve existing processes
- Knowledge and experience working with CRM, order management systems, ad servers, DSPs, BI platforms and other related advertising tools and systems
- Desire to work in a fast-paced and, at times, challenging environment
- 7+ years of media/ad ops/digital industry experience
- 3 + years of leading large teams through foundational building of process to mature operational execution
Preferred Qualifications
- Experience with SalesForce, Google Ad Manager, Tableau, or other enterprise Ad systems
- Excellent written and verbal communication skills
- Experience working with Machine Learning models
- Experience working in and across large cross-functional organizations
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor degree in business or related field
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Experience in related field, Leading large teams
Primary Location...
121 River St, Hoboken, NJ 07030-5989, United States of America
Date Posted
10/02/2022
Views
5
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