Paid Search Specialist

ABOUT DSC:

In 2011, we didn't just disrupt the entire shaving industry; we revolutionized it, shattering conventions with a viral video sensation that became the gold standard for humor in advertising. Our trailblazing direct-to-consumer model didn’t just pave new paths—it bulldozed age old industry giants, minting us as a force to be reckoned with.

Dollar Shave Club crafted not just products, but experiences. We made shaving not suck by cutting out all the unnecessary BS that's been upsold to guys for decades. We continued to make great f**king blades and also became the geniuses behind tons of dude-centric products like Ball Spray, offering solutions to problems men didn't know they needed.

Today we continue to expand our international grooming arsenal, and hold fast to the disruptive DNA and irreverent humor that catapulted us to fame. Our global expansion and presence in tens of thousands of retail stores are testaments to our commitment to make the hairy globe a little smoother.

Stop wasting time not working for us and come join the club!

ROLE SUMMARY:

Dollar Shave Club is seeking a Paid Search Specialist who will support the global Paid Media team in accelerating acquisition and member growth. This Specialist will be responsible for managing the day-to-day execution, optimization, and reporting for US and international paid search performance campaigns, including (but not limited to) Google and Bing. This role will ensure that campaigns are set up properly, optimize bids and budgets, and provide thoughtful targeting and creative strategies. The Specialist will also work cross-functionally to keep teams informed of the overall paid search strategy, reporting, troubleshoot tracking and pixels where necessary, and help to vet new third party partners. This position will support affiliate marketing responsibilities, working with partners like RevU, Tapjoy, and Rokt. This position reports to the Paid Media Manager, Search.

RESPONSIBILITIES:

• Execute and monitor paid media campaigns from start to finish. Conduct keyword research, set bids, create ad copy, and perform A/B tests to optimize copy, creatives, and targeting parameters for maximum effectiveness
• Monitor daily reporting across all digital channels and analyze data anomalies
• Assist with new vendor partnership opportunities and always be testing. Facilitate partner onboarding processes (NDA, DSA, IO review, etc)
• Work with Paid Media Manager to drive performance from acquisition channels, including affiliate partners, other paid digital platforms, etc
• Help create briefs for Creative Team for new assets to use in ads, and own feedback loops with Project Managers/Designers as well as Legal Team
• Collaborate with Data/Engineering Team to troubleshoot platform pixels
• Help reconcile monthly spend with Finance/Accounts Payable & Vendors

REQUIREMENTS:

• 2+ years in related field, e-commerce and agency experience preferred
• Excellent knowledge and understanding of digital marketing channels (SEM, Affiliates, Native, etc.) and the media buying ecosystem
• Proficient with Google Ads, Bing Ads, Shopify Analytics, Google Analytics, Google Tag Manager, Affiliate Networks, Northbeam, etc.
• Experience with SEO/organic search is a plus.
• Proven success with direct response and e-commerce brands or companies, experience with subscription preferred
• Proven ability to manage multiple projects effectively within deadlines and manage time and priorities effectively within a fast-paced environment
• Excellent writing, editing, and proofreading skills, with meticulous attention to detail and the ability to adapt writing styles to suit our brand's voice and tone
• Ability to establish and meet tight deadlines, change directions when necessary, and manage multiple projects at once
• Analytical and quantitative skills 
• Effective communication & teamwork skills, perseverance, self-motivated, problem solver
• Adaptable to rapid change and able to course correct according to data signals

POSITION TYPE:
This is a full-time exempt position.
WORK ENVIRONMENT:
This position is hybrid, often working in our HQ office located in Marina Del Rey.

SALARY:
$70,000-$90,000 + Bonus

BENEFITS:

• Comprehensive benefit plans with free premium options, including medical, dental and vision coverage, along with supplemental coverage options
• Free life insurance, short term disability and long term disability
• 401(k) plan with a company match of 50% of the first 6% with only 1 year of vesting
• Unlimited vacation and generous sick time
• Half day Fridays year-round
• 12 weeks of fully paid parental leave
• 4 weeks of fully paid disability leave
• Free Dollar Shave Club Products
• Free EV Charging at HQ
• Monthly cell phone and work-from-home stipends

APPLICATION PROCESS:
All applications must be submitted via our Applicant Tracking System, Greenhouse, in order to be considered. Once you submit your application, the recruiting team will review your submission and will reach out if your skill sets and/or qualifications match our needs. If selected, you’ll be invited to an initial phone screening interview with a recruiter before meeting with various members of the team. Candidates will be notified if they are not selected for the position.

Dollar Shave Club is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identification, national origin, disability, or protected veteran status.
Reasonable Accommodation: Dollar Shave Club provides reasonable accommodation so that qualified applicants with a disability may participate in the selection process. Please advise us of any accommodations you request in order to express interest in a position by e-mailing: [email protected]
Please state your request for assistance in your message. Only reasonable accommodation requests related to applying for a specific position within Dollar Shave Club will be reviewed at the e-mail address supplied.
Dollar Shave Club will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.
Thank you for considering a career with Dollar Shave Club 

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