Product Marketing Manager
Company
Autofleet
Location
Other US Location
Type
Full Time
Job Description
We are making the future of Mobility come to life starting today.
At Autofleet, we support the world's largest vehicle fleet operators and transportation providers in optimizing existing operations and seamlessly launching new, dynamic business models - driving efficient operations and maximizing utilization.
We're seeking a strategic Product Marketing Manager to join our marketing team and lead our market positioning and product narrative across our innovative mobility solutions. In this critical role, you will be instrumental in bringing our cutting-edge fleet optimization technologies to market, transforming market needs into compelling campaigns that showcase how Autofleet transforms fleet and mobility operations.
This is an exceptional opportunity for a seasoned marketing professional to shape the future of our product strategy and market engagement.
Responsibilities:
- Develop and execute comprehensive go-to-market strategies for our upcoming product launches
- Create compelling product positioning, messaging, and competitive differentiation narratives
- Lead cross-functional collaboration between product, sales, support, and marketing teams to ensure a unified market approach
- Assist in implementing robust marketing campaigns that highlight product value propositions
- Conduct deep market research and competitive analysis to inform product marketing strategies
- Help develop sales enablement materials, including pitch decks, battle cards, and technical marketing collateral
- 4+ years of product marketing experience in SaaS B2B technology environments
- Proven track record of successful product launches and go-to-market strategies
- Expert-level ICP understanding for narrative development
- Strong analytical capabilities to gain insights from technical concepts
- Exceptional English communication skills, both written and verbal
- Advantage: Previous experience in mobility, transportation, or enterprise software sectors
Date Posted
12/31/2024
Views
0
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