Product Marketing Specialist -PT

Business Information:

Hitachi Energy is currently looking for a Product Marketing Specialist for the Transformers Business to join their team in Vadodara, India. This team seeks a skilled and motivated individual.

Transformers BU team leverages innovative and diverse technology to transform energy, delivering social, environmental, and economic value and enabling a sustainable energy future for current and future generations. The business's comprehensive portfolio includes power transformers, traction transformers, insulation and components, digital sensors, and transformer services. The Company's transformers have been deployed across power generation, transmission, and distribution to metals and mining, oil and gas, commercial and infrastructure projects, and mobility. As the grid becomes more complex, the transformers play an increasingly vital role in improving power quality and network management. The Company is proud to introduce its TXpert™ Ecosystem, the next level in transformer digitalization, further advancing its commitment to innovation and sustainability.

The ideal candidate must enjoy working in a dynamic, fast-paced business environment. He or she must be flexible to accommodate business requirements and experience in working with diverse groups and cultures. The ability to multitask & delivers within timelines is essential. The candidate will have excellent communications skills.

Mission Statement:

Product marketing is a sub-field of marketing that is responsible for crafting the messaging, go-to-market flow, and promotion of a product. Product marketing managers can also be involved in defining and sizing target markets. They collaborate with other stakeholders including business development, sales, and technical functions such as product management and engineering. Other critical responsibilities include positioning and sales enablement

Your responsibilities:

• Supply Side Orders and Order Gross Margins, factory loading with right product mix.
• Estimation of markets, target markets and budgets. Ensure their achievement of set targets / budget through regular monitoring, supporting and guiding sales teams throughout the year, with implementation of improvements in plans as needed.
• Develop and implements annual marketing plans in conjunction with business unit/product group. Prepare business plans focused on business development for a defined market.
• Manages teams with a focus on operational execution; short/medium-term operational goals.
• Making human resource planning, selection, development, and performance of the team. Resource Management including utilizing individual subject matter expertise
• Living Hitachi Energy's core values of safety and integrity, which means taking responsibility for your own actions while caring for your colleagues and the business

Your background:

• Should have Bachelor's degree in engineering. A master's degree in business, marketing, or engineering is a plus.
• 5 to years of experience in Product Marketing / Sales /Business development ( Preferably of Transformer products) or Transformer Electrical Engineering / and/or Project Manager , preferably associated
• with transformer businesses.
• The person in this role should have strong technical skills, in addition to the marketing experience.
• Intercultural sensitiveness is required, with good communication skills in oral and written
• Experience in change management, coaching, motivating, and developing diverse technical teams
• Be willing to travel ~25%
• Proficiency in both spoken & written English language is required

Apply now