Programmatic Media Partnerships Manager

About the Job: 

LiveIntent is looking for a Programmatic Media Partnerships Manager to join our Programmatic Sales team. In this role, you will be responsible for identifying incremental demand opportunities. You will be managing and growing existing DSP relationships while pursuing and building new relationships to drive revenue. Qualified new business will be incremental media (display or native) transacted on the Open Exchange or via Private Marketplace Deals by Demand Side Platforms, Supply Side Platforms, Media Trading Desks, Media Agencies or Direct Advertisers. You will be an integral part in LiveIntent’s growing programmatic business.

Responsibilities:

• Lead and grow our partnerships with 3rd party DSPs in both Display & Native segments
• Maintain and nurture existing DSP relationships while discovering new impactful ones
• Ensure internal alignment between product, sales, and marketing teams for programmatic initiatives
• Conduct and lead external meetings with DSPs, outlining essential actions and decisions
• Organize client performance reviews and initiate calls with clients and the account teams
• Manage daily DSP engagement and support
• Provide feedback from the marketplace and convey DSP challenges to refine sales products and solutions based on LiveIntent's offerings to drive growth and meet OKRs
• Collaborate across the LiveIntent ecosystem to foster new opportunities and optimize external communication tools, including sales collateral, demos, and case studies
• Formulate a 2024 revenue strategy in collaboration with VPs to expand programmatic market share
• Assist demand sales in activities like roadshows, pitches, and educational sessions with major brands and agencies
• Represent and champion LiveIntent by showcasing its unique value proposition and platform capabilities
• Contribute to product roadmap discussions, addressing DSP needs with the product & engineering teams
• Leverage market intelligence to highlight and develop the company's unique selling points and differentiators in client-facing roles

Qualifications:

• 5+ years of sales and hands on experience with DSP’s or 3rd party partnerships
• Hands on experience with ad technologies, such as: Ad Servers, DSPs, SSPs, CDPs, DMPs, measurement vendors (e.g. fraud, viewability, etc.) and data providers
• Consultative selling skills with the ability to anticipate and overcome concerns by positioning value propositions in relation to client needs
• Excellent communication skills; both verbal and written with the ability to collaborate with C-level stakeholders both internally and externally
• Data-Driven with excellent organizational skills and the ability to guide multiple projects simultaneously
• Flexible, self-starting attitude; able to collaborate cross-functionally and communicate effectively with colleagues at all levels in the organization

At LiveIntent, we've introduced a hybrid workplace policy. Our office is located at One World Trade Center, with easy transportation access and incredible NYC skyline views. We encourage utilizing this beautiful space to come together and collaborate. The frequency of your office visits will be determined by your role and team.

We support employee health and wellness by providing:

• Comprehensive medical, dental, and vision coverage through two different providers with many plans being offered with 100% premium coverage for individuals and families, along with access to our 24/7 telemedicine provider Eden Health
• Flexible PTO - We believe that time off to rest and recharge is important to all our employees and benefits everyone
• Summer Fridays - Early dismissal to kick off your weekend
• Access to BetterUp Care which focuses on the importance of mental fitness by providing confidential coaching and support to help build resilience and sustain well-being as we all navigate the ups and downs of work and life
• Monthly wellness expense to use towards gym membership, subscription plan, fitness classes, or personal wellness
• WFH expense reimbursement to ensure you are set up for success 
• 12 weeks of 100% paid parental leave from day one of employment for the birth or adoption of a child
• Access to Alma and our Employee Assistance Program which offers confidential assessments, short-term counseling, referrals, and follow-up services to employees
• Voluntary benefits such as Critical Illness, Accident and Hospital Indemnity Insurance, Pet Insurance and Identity & Fraud Protection
• 401k program

We foster belonging, inclusion, and diversity (BID) to help you live your best work life with a common goal of creating a safe space for each other, spreading education, awareness, discussion, and supporting people throughout LiveIntent + beyond through:

• Mid-year and annual performance and compensation review process
• BID Framework which includes a diverse group of panel leaders, advocates, culture squad members, DEI Executive Committee, and six employee-led resource groups: Asian Alliance at LiveIntent, BlackIntent, Juntos, Parents of LiveIntent, PrideIntent, & Women with Intent
• Educational Sessions
• Weekly and quarterly employee engagement activities

About LiveIntent:

LiveIntent, one of the world’s largest people-based marketing platforms, connects 2,500 publishing and advertising brands with over 250 MM verified people every month across all types of media. With the anonymized email address at the center of its industry-leading identity graph, LiveIntent provides brands with solutions that help them monetize, acquire, and retain real people, even where cookies don’t work. LiveIntent enriches a brands’ data, making it possible for them to deepen their understanding of their audiences, and more effectively market to people wherever they are present and paying attention. LiveIntent has employees located in Denmark, Germany, UK and US along with offices in New York, Berlin, and Copenhagen.

Instilling diversity, a sense of belonging, and empowerment into LiveIntent’s culture, core values, and vision is core to our success. Our ERG framework and DEI Executive Committee gladly supports several communities such as Asian Alliance at LiveIntent, BlackIntent, Juntos, Parents of LiveIntent, PrideIntent, & Women with Intent which provide individuals at the organization the chance to voice their opinions and feel heard in a space that is safe and welcoming.

LiveIntent is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, alienage or national origin, ancestry, citizenship status, age, disability or handicap, sex, marital status, veteran status, sexual orientation, genetic information, arrest record, or any other characteristic protected by applicable federal, state or local laws. Our management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities and general treatment during employment.

The base salary for this position begins at $90,000 with a maximum salary opportunity of $140,000. When determining compensation for roles, we look at qualifications needed for the position along with the mix of required and preferred skills/experiences, market data, and existing team equity. We rarely hire an individual into a position at the top of the salary band due to the belief that we are hiring people into roles that also challenge them to learn and grow. The band highlights that potential. We put an emphasis on growth and development through our performance and compensation reviews 2x a year in parallel with ongoing conversions with your manager throughout the year.