Senior Content Marketing Manager
Company
SeekOut
Location
Remote
Type
Full Time
Job Description
What is SeekOut? Â
SeekOut helps thousands of organizations hire, grow, and retain great talent with its people-first talent optimization platform and proven expertise in diverse and hard-to-find talent. In our digital age, organizations are overflowing with data—yet few deeply understand their employees because people data is siloed and disconnected. Your people are the real difference makers—and once you know their passions, experiences, and the opportunities that will get them to where they want to go, you can better align their skills, capabilities, and career paths to the needs of the business. SeekOut unifies talent acquisition, talent management, and talent analytics to help you grow the people you have and find the people you need. Six of the top 10 most valuable companies in the United States trust SeekOut as their single platform for managing and recruiting talent.Â
SeekOut is recognized on Forbes’ list of America’s Best Startup Employers, Deloitte’s Fast 500, and the Inc. 5000 list of America’s fastest-growing companies. In 2021, SeekOut was crowned GeekWire Startup of the Year. Founded in 2017, SeekOut has raised $189 million in funding from leading investors like Tiger Global Management, Madrona Venture Group, Mayfield, and Founders Circle Capital. For more information, visit www.seekout.com. Â
About the Role: Â
We're seeking a strategic Senior Content Marketing Manager to lead our integrated campaign strategy and SEO initiatives. This role will be instrumental in establishing our brand as a thought leader in the HR Tech space while driving qualified leads through compelling content across multiple channels.Â
You will be a part of SeekOut’s Corporate Marketing Team and will collaborate with Growth Marketing, Product Marketing, Customer Success and Sales to craft and launch market-facing materials that bring our brand and product messaging to life. Â
This role is responsible for owning the content marketing strategy, including all assets supporting our buyers' journeys, enabling us to deliver integrated campaigns, evolve SEO, and generate pipeline. The ideal candidate is a bold storyteller who can transform market insights into breakthrough campaigns while maintaining a relentless focus on growth and measurable impact.Â
What you will be doing:Â Â
- Lead content strategies supporting SeekOut's overall go-to-market strategiesÂ
- Create and manage an editorial calendar covering our website, blog posts, whitepapers, case studies, e-books, webinars, sales collateral and social media contentÂ
- Own SEO strategy, including keyword research, and content development, creation, editing and optimizationÂ
- Partner with Growth Marketing to develop content for multi-channel campaigns and disseminate content supporting every stage of our buyer journeyÂ
- Collaborate with Product Marketing to translate technical capabilities into powerful narratives that resonate with HR leadersÂ
- Turn competitive insights into advantage by analyzing and adapting to market content trendsÂ
- Measure and report on content performance, using data to optimize future content strategiesÂ
- Ensure consistent brand voice and messaging across all content initiativesÂ
 What you should have:  Â
- 5-7+ years of experience as a content marketer, product marketer, and/or campaign manager (or related field) in the B2B technology industryÂ
- Proficient writing and optimizing SEO content strategy for improved rankings Â
- Proven ability to craft differentiated campaign narratives that cut through market noise and drive engagementÂ
- Expert communicator who writes compelling narratives that resonate with technical audiences and/or HR buyersÂ
- Experience defining a content strategy for both new and existing products or offeringsÂ
- Record of turning data insights into strategic wins that move the business forwardÂ
- Proficient understanding of SaaS technology, vernacular and landscape Â
- Experience in HR/Recruiting tech preferredÂ
Our Commitment to Pay Fairness:Â
At SeekOut, pay equity is at the heart of our compensation philosophy and approach. Our goal is to provide a transparent, fair and rewarding environment where team members are equitably compensated for substantially similar work, feel supported, and ultimately choose to grow their careers here at SeekOut. To ensure fairness for new hires and existing team members, we factor in an individual's unique skills and experience, market data, and the internal equity of the team. Â
Â
Base Salary Hiring Range: $90,630 - $120,200 annually Â
 Â
SeekOut offers an industry-leading benefits package which includes:Â
- Health benefits including medical, dental, vision, life insurance, health savings and flexible spending accounts Â
- Stock Options Â
- Stipends for home office, education, and wellness Â
- Flexible paid time off Â
- Company paid holidays, including Juneteenth and Indigenous People’s DayÂ
- Paid parental leave for birthing and non-birthing parents
- Retirement plan with company match
- In-office perks include transportation & parking subsidies, daily lunch service, snacks & beverages, and wellness roomÂ
Our Dedication to a Diverse Workforce:Â
SeekOut condemns discrimination, racism, and racial injustice in all forms. Committed to attracting and retaining a diverse staff, SeekOut will honor your experiences, perspectives, and unique identity. Together, we strive to create and maintain working and learning environments that are inclusive, equitable and welcoming. We are accelerating our efforts through our products and policies to take action and advance definitive, measurable policies and practices that eliminate racism and discrimination. Â
SeekOut is proud to be an equal opportunity employer. We are committed to the inclusion of all individuals and will make reasonable accommodation for qualified individuals with disabilities in our job application process. If you require assistance or accommodations to participate in the job application or interview process, please contact [email protected].
Date Posted
12/06/2024
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