Senior Copywriter

WHO WE ARE

Hook is a Creative Production Agency. With a collaborative, maker-centric team, and an emphasis on craft-focused design, we develop creative campaigns, short-form content, and websites for well-known brands.
Our mission is to integrate creative and production to help grow brands faster. But we believe what’s most important are the people who work with us and the experience they have along the way. We want clients to think of us as the best agency they’ve ever worked with, and we want everyone at Hook to feel like this is the best job they’ve had yet.

WHAT’S A SENIOR COPYWRITER AT HOOK? 
Senior Copywriters aim to solve client marketing challenges with an emphasis on ideating creative concepts, developing messaging strategy, speaking within a designated brand narrative, and technical writing. Regardless of output medium, their core responsibilities include insightful concept development, detailed creative oversight during campaign production, and hands-on writing on multiple workstreams.

A great Senior Copywriter is an experienced and articulate advertising leader that’s capable of collaboratively guiding clients through the creative process. They are beginning to balance hands-on control of one single campaign for an authority and inspiring influence over many. They intelligently lead projects through all phases of development, from research and pitching to delivery — acting as a skilled interface between client needs and production capabilities, ultimately working to ensure the success of all work they touch — whether delegating or directly completing.

Please note, while this role is fully remote, this team is based EST. 

WHAT YOU’LL DO

• Lead the creation of client approved messages and themes that succeed across mediums, formats, and campaign types with a focus on Direct Response writing.
• Lead conceptual development and pitching efforts by writing and/or directing strategically driven creative messaging concepts and content.
• Lead client-facing conversations focused on the development of campaign messaging and assets.
• Work with producers to ensure copy is delivered on deadline and in accordance with clients’ criteria
• Maintain a positive relationship with Motion and Design, ensuring that concepts meet the requirements for all formats and mediums.
• Maintain and promote an internal awareness of industry creative trends and standards with a strong focus on narrative tone and ideation.
• Mentor and support junior creative staff toward the goal of accelerating skill progression through a culture of collaboration and knowledge sharing.
• Offer the team support through creative problem-solving, process improvements, breaking down briefs, and elevating the work, with a focus on areas other than copywriting.

WHAT YOU’LL NEED

• Agency or equivalent copywriting experience for national and/or global brands, with some experience in tech, product features.
• An interest in sports and/or broadcast entertainment.
• The ability to project a conversational and experienced temperament when presenting.
• An inspiring portfolio of work that successfully addresses complex marketing challenges. 
• A collaborative spirit, with the ability to navigate workstreams and effectively communicate.
• A proactive mindset towards solving the client’s challenges and driving work forward.

WHAT ELSE?

Qualified applicants will include a resume and a statement of interest that lets us learn a little more about you.

We are a remote first organization with a “work from wherever (within the US)” approach.. We're a collaborative group of people who love the internet and want to create phenomenal work. Company benefits include health, dental, matching 401k, paid vacation and holidays, and more. 

At Hook we value what makes everyone different, we look for the best talent no matter the background. We know that great work requires diverse perspectives which is why we strive to create a place of belonging where everyone can express who they are. Come join us!

Hook believes in compensation transparency and equity. We’ve designed a 10-level advancement framework that’s applied consistently across disciplines and departments and aligns to location-based salary ranges. 

This role is leveled as a Senior I or Senior II depending on experience. During the interview process we’ll review your location, skills, experience, and other relevant factors to determine where you fall within our leveling framework and corresponding salary ranges. Please follow this link to learn more.