Senior Marketing Technologist
Company
Chewy
Location
Boston, MA
Type
Full Time
Job Description
Our Opportunity:
The Senior Marketing Technologist is responsible for developing scalable solutions for CRM marketing messaging channels – Email, SMS, Push, Content Cards, among others to develop new and improve existing personalization features and components to improve channel performance and customer experience and provide mentorship and inputs on key architectural decisions!
What You'll Do:
- Lead and be responsible for the development, and management of scalable solutions and processes for CRM team marketing message synchronous composition across channels, using various languages like HTML, CSS, JavaScript, Liquid and data manipulation language such as SQL etc.
- Implement agile and scalable development practices for messaging codebase ensuring content accuracy and rendering quality across email devices and versions.
- Collaborate with CRM Engineering Team to develop and maintain highly personalized component library ensuring CRM Data Science Team is enabled to collect accurate and standardized metadata for measurement and retargeting.
- Collaborate with CRM Analytics Team to ensure message components and message journeys configurations output the encouraged and standardized meta data for detailed reporting processes.
- Collaborate with CRM Marketing Team with the goal of developing standardized, user friendly, scalable message building solutions.
- Using CRM Team technology platforms, you’ll enable new features and data attributes in the marketing platform for marketing initiatives.
- Work with other developers and IT colleagues to supervise code and feature releases.
- Support and mentor members of the development team and marketing partners with knowledge share, open communication, and partnership.
- Plan out projects and be involved in project management decisions.
- Construct hypotheses to issues, seek solutions and apply Email, Push, SMS industry standard processes to improve overall CRM program quality.
- Adapt to evolving business needs and a changing environment
- Assist and train CRM Team Members on processes and feature standard methodologies as it pertains to the capabilities and functionality within the marketing platform and other applicable applications.
- Be the authority in marketing platform functionality and operations.
- Own and maintain documentation related to email development processes.
- Lead multiple projects simultaneously and prioritize accordingly.
- Ensure all work being produced meets the highest standards, is accurate, and delivered on time.
- Address and resolve application/solution problems.
- Encourage and build automated processes wherever possible.
- Research & recommend new standard methodologies, efficiencies, and process improvements; be an established CRM messaging features domain guide.
What You'll Need:
- Bachelor of Science degree in a technical field such as Computer Science, Computer Engineering, Electrical Engineering, etc. is helpful
- Authority in HTML, CSS, especially modular codebase design; authority in templating language(s) such as Liquid, AMPScript, RPL or JavaScript, experience with APIs and SQL.
- Attention to Details
- Work towards Results
- Strategic Vision
- Excellent Organization
- Effective Communication
- Shown Teamwork across all levels of the organization
- Customer Focus
- Learning Agility
- Dealing with Ambiguity
- 6+ years’ experience working with enterprise level marketing automation technology platforms such as SalesForce Marketing Cloud, Oracle Responsys or Braze etc.
- 3 + years of experience in working with marketing platform Braze
- 3+ years of hands-on experience in producing automated, data driven marketing campaigns and automations (plan, build, test, edit, and deploy)
- Experience working with VSCode, Dreamweaver, and GitHub
- Possess a validated technical background, including knowledge of integrating multiple platforms and marketing channels
- Shown understanding of data management and database concepts.
- Strong business case/user story development and implementation experience.
- Proven understanding of digital marketing strategies, channels and tactics!
Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].
If you have a question regarding your application, please contact [email protected].
To access Chewy's Customer Privacy Policy, please click here. To access Chewy's California CPRA Job Applicant Privacy Policy, please click here.
Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].
If you have a question regarding your application, please contact [email protected].
To access Chewy's Customer Privacy Policy, please click here. To access Chewy's California CPRA Job Applicant Privacy Policy, please click here.
Date Posted
11/28/2024
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0
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