Senior Paid Media Manager (Social & Search)
Company
mllnnl
Location
New York City, NY
Type
Full Time
Job Description
Company Description
mllnnl is a collective of performance marketers and inspired creatives dedicated to building brands we believe in and supporting causes we’re passionate about. We left the slow-moving, bureaucratic, big-agency world to create an agile, results-driven, quality-of-life focused agency experience, with incredible people, exciting projects, and great culture.
We’re a dynamic, collaborative team with an entrepreneurial spirit and high vibe. We are looking for like-minded individuals to join our growing team and help co-create the vision and work with us.
Job Description
We are seeking an experienced Senior Paid Media Manager (Social & Search) to join our dynamic, fast-paced boutique creative social and digital agency, supporting work for a leading health and technology client. This role is critical in planning and executing multi-channel paid media strategies across search platforms such as Google and Bing, and social platforms including Meta, TikTok, LinkedIn, X, Reddit, and Pinterest. The ideal candidate will have a proven track record of driving results through strategic planning, precise execution, and ongoing optimization of paid media campaigns.
Key Responsibilities
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Develop comprehensive media strategies tailored to client goals across search and social platforms.
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Define audience and targeting strategies based on campaign objectives and available data.
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Recommend budgets by channel and tactic, ensuring optimal allocation of resources.
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Set up accounts and campaigns within native platforms, ensuring adherence to best practices.
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Create and manage ad units, ensuring creative aligns with audience and platform specifications.
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Launch and manage media campaigns across platforms, including Google Ads, Bing Ads, Meta, TikTok, LinkedIn, X, Reddit, and Pinterest.
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Monitor campaign performance against defined KPIs and objectives and implement ongoing optimizations to ensure campaigns meet or exceed performance targets.
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Collaborate and share learnings with other media and creative teams to support cross-channel ideation and optimization.
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Deliver regular performance reports with actionable insights and strategic recommendations.
Qualifications
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4-5+ years of experience in paid media management, with agency experience preferred.
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Proficiency in native advertising platforms, including Google Ads, Bing Ads, Meta Business Suite, TikTok Ads Manager, LinkedIn Campaign Manager, X Ads Manager, and Pinterest Ads Manager.
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Strong analytical skills and the ability to interpret performance data to make informed decisions.
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Experience with audience targeting, bid strategies, and budget management.
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Excellent time management and multitasking skills in a fast-paced environment with tight deadlines.
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Strong attention to detail with demonstrated analytical skills.
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Exceptional verbal and written communication skills.
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A results-driven mindset with a passion for achieving and exceeding campaign objectives.
Salary Range
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Depending upon experience, salary range is between $80,000 - $100,000.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Date Posted
01/21/2025
Views
0
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