Senior Product Manager, Growth

Full-time • Remote 

At Boldin, our aim is to enable anyone to live better by making the most of their money and time. Our comprehensive financial planning platform allows anyone to create a plan and understand how decisions they make today can impact their future. 

We have seen exponential growth as we expand our financial planning software footprint for consumers, advisors, workplace, and enterprise clients. We need bright, motivated people to join us at this crucial expansion phase and play a key part in taking our company to the next level.

About the Role

We’re seeking a Senior Product Manager, Growth to spearhead our product-led growth initiatives. As our first Growth PM, you'll have a pivotal role in shaping our growth strategy and driving user acquisition, engagement, and retention as we accelerate the company’s trajectory.

You'll be responsible for identifying and executing growth opportunities across our product lifecycle, working hand-in-hand with our marketing team turning growth initiatives into projects we can deliver through product, design and engineering (PDE).

Boldin encompasses direct-to-consumer financial management tools, a white-label enterprise financial planning platform, financial mini-tools, and our best-in-class financial projection API that enables a variety of customized experiences. We need you to advocate for and optimize our "product spend” on direct-to-consumer growth. 

As a member of an early-stage startup you will influence the impact and success of the company. If you thrive at the real-world intersection of people, software, design, and data, and you want to drive critical projects at an exciting business in high-growth mode, apply today.

What you will do:

• Analyze the current business and develop a deep understanding of our consumer's needs, behaviors and habits
• Develop and execute our product-led growth strategy, focusing on key metrics such as user acquisition, activation, retention, and revenue
• Work closely with marketing helping manage the full funnel, from marketing spend to long-term customer 
• Own product onboarding, initial activation and in-product trial experiences
• Analyze user behavior and product usage data to identify growth opportunities and areas for improvement
• Design, implement, and analyze A/B tests and experiments to optimize user journeys and increase conversion rates
• Monitor and report on key growth metrics, providing insights and recommendations to leadership
• Stay up-to-date with fintech industry trends and best practices in growth marketing