Senior Sales Manager, APAC

Company Description

About Maxx:

Maxx Marketing is a global licensing and product solutions agency serving some of the world's most recognizable brands. As one of the largest producers of originally designed products, Maxx helps differentiate brands by creating marketing programs and merchandising solutions that are tailored to our clients’ business objectives.

YuMe is our award-winning licensed toy brand leveraging Hollywood’s most recognizable IPs, such as, Disney, Transformer, My Little Pony, Mr. Monopoly, Among Us, Stranger Things, Baby Shark. Our line of products has retail presence in over 80 countries/markets.

Maxx has 7 offices worldwide, including London, Toronto, Los Angeles, Mexico City, Hong Kong, Shanghai, Shenzhen. A career with Maxx allows for tremendous growth and upward mobility. We currently have employment opportunities in a variety of global locations and disciplines.

https://www.maxxgroupglobal.com/

Job Description

Opportunity:

Maxx Marketing is immediately seeking an organized, detail-oriented, and experienced Senior Sales Manager, APAC to join our team in Hong Kong.

This role will focus on initiating and executing marketing and new business development activities in accordance with the Company’s business plans. You will set and achieve budgeted sales levels through the development of business with the establishment of an existing and new accounts.

Principals only, please; no recruiters or phone calls.

Key Responsibilities:

(1) Business Development

• Set Budget & Marketing Plan: Develop annual budgets and track the ongoing performance of the assigned brands/regions. Develop and implement sales & marketing plans.
• Organic Business Growth: Review existing business, devise revenue growth strategy and plan to achieve year-on-year account growth expectation.
• Develop New Business: Conduct brand research, develop sales presentations, warm calls to generate leads and follow-up leads.
• Generate and Facilitate Sales: Call on existing and prospective clients, secure orders, arrange delivery dates (in consultation with appropriate company personnel) and other matters to facilitate sales.
• Client Services: Co-ordinate with project team regarding client’s requests during program. Maintain contact with clients in relation to their promotional requirements. Actively service and pre-empt client’s requirements.
• After Sales Service: Prepare post program evaluation from client’s feedback and action plan for improvement of future programs.
• Sourcing and Merchandising: Understand client’s requirements and provide creative, effective and sustainable solutions/recommendations/alternatives to meet them; liaise with internal parties when necessary.

(2) Marketing

• Research: Search all references available (internet, agency research materials, licensors, etc.) for the purposes of planning and setting creative direction. Areas of research include: trends in the marketplace, study of target demographic, programs from client’s competitors, licensed property information, etc. Compile research materials for presentation to client for justification in program pitch.
• Write Creative Brief: Interpret all research materials/client brief to develop project goals, work plans, timelines, creative direction and identification of resources required to meet program success criteria.
• Participate in Creative Brainstorm: Present research materials and actively participate in brainstorm with creative and engineering teams.
• Prepare Presentation Materials: Consolidate, compile and present marketing presentations.
• Liaise with Client and Internal Parties: Share and deliver post pitch communication, feedback, modifications and direction from the client to project team. Design an action plan to meet client’s requirements. Coordinate with project team for implementation of action plan.
• Cross-sell: Proactively explore every possible opportunity to cross-sell group company’s other products and services.

(3) Account Coordination

• Coordinate Marketing Activities: Develop process and system for account coordination, including but not limited to client directory, program update status summary etc and inform the global team of the information.
• Competitive Analysis: Weekly brand reports on competitor programs, develop or integrate with existing system to inform the global team of the information.

(4) Team Management & Others

• Account Lead: Provide account management guideline & training, set service level expectation, client management protocol to subordinate
• Performance Expectation & Review: Set performance expectation, provide guidance, conduct quarterly and annual performance assessment.
• Perform other duties / functions as assigned by the Management from time to time.

Qualifications

Requirements:

• Solid work experience as a sales/business development manager, account manager, sales executive or a relevant role, preferrably in the promotion industry
• Proven marketing and program development knowhow
• Fantastic stakeholder management, communication and influencing skills
• Strong entrepreneurial spirit and creativity, with the ability to think out of the box
• Possess outstanding problem solving, time management, prioritization and execution skills
• Excellent command of written and spoken English and fluent in Putonghua, knowledge of other languages is advantageous
• Have a passion and understanding on sustainability and care about the environment is a plus

Additional Information

Application Process:

Please submit your resume and a cover letter outlining why you are a good fit for this position. We will only respond to candidates we have an interest in interviewing. We thank all others in advance. All responses will be kept strictly confidential. Maxx is an equal opportunity employer that employs individuals based on job-related qualifications regardless of race, religion, sex, national origin, age, disabilities, or any basis prohibited by law.