Specialist II, Brand Marketing, Women's Lifestyle, London/West

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it's about each person bringing skills and passion to a challenging and constantly evolving game.

NIKE, Inc.'s storytellers, Marketing and Communication sets the brand tone. A creative force of specialists tell Nike's stories of innovation and sport through advertising, brand strategy, digital engagement and product presentation. Using channels ranging from retail stores to social media, Marketing & Communication teams connect the science and art of Nike innovations to the hearts and minds of athletes around the world.

WHO YOU'LL WORK WITH

Nike exists to serve athletes through inspiration, innovation, and iconic experiences. Everything that you see from Nike is crafted and obsessed by a team of passionate, hardworking, and uncompromising people who believe that sport makes the world a better place and chasing the highs of winning shows the world what is possible.

As Brand Marketing Specialist II, you will be a part of the London, UK & Ireland Brand Marketing Team , reporting directly to the Women's Lifestyle Brand Manager London UK & Ireland and be part of the lifestyle team driving Nike's vision on the ground.

You will work cross-functionally within London UK & Ireland with key partners such as Sports Marketing, Brand Creative, SCI , and Consumer Insights in service of our athletes . You'll also build strong relationships with key partners in the city - a collection of the faces & organisations that we believe best represent our brand.

WHO WE ARE LOOKING FOR

We are looking for a talented individual with a passion for youth culture , style, sport, and creativity - and an ability to uncover stories that will inspire Gen Z/ A . Someone with a winning mindset paired with the commitment to make it happen and willing to adapt on the fly.

• First years of relevant experience in Fashion or Lifestyle industry
• Prior marketing experience within the UK&I market and a demonstrable understanding of the consumer, the city , and Nike's position within it .

• A clear passion for and understanding of style , sneaker culture, and trends - and the role they play in the broader fashion landscape.

• Strong knowledge of emerging trends, subcultures, and consumer behaviours - online and in real life.

• An obsession with identifying upcoming platforms, people, moments/events and communities (digital & physical) that drive culture forward and are important to the lifestyle consumer .

• A proven track record of translating consumer insights into a brand activation .

• Possesses a strong creative spark and brings innovative ideas to the table .

• Fully committed to working as a team until the job is done .

• A desire to mix time in office with time in the city , to deepen a relationship with our consumers .

• Ability to generate , foster , and manage external relationships .

• Has a g rowth mindset and is keen to develop their career as a marketer .

WHAT YOU'LL WORK ON

This Bra nd Ma rketing role focus es on Women's Lifestyle , working on building the on - the - ground relationships to contribute to the wider lifestyle marketing strategy and contributing to deliver our seasonal campaigns.

In t his role you will be responsible for supporting our Women's Lifestyle Brand point of view in London , UK & Ireland including:

• Supporting the Women's Lifestyle Brand Marketing Manager in identifying the people & organisations that best align to our brand values and bring the lifestyle strategy to life. Then , managing these relationships in a robust yet sustainable manner.

• Coordinating with the Geography Women's Lifestyle Brand team in the Netherlands to support the amplification of key seasonal stories through on-the-ground executions. This can include - but is not limited to - pinnacle Nike brand executions . It can also come through our wholesale marketplace in the form of on-the-ground partner marketing executions.

• Supporting the identification & gathering of structured and continuous consumer insights , anchored in lifestyle , to allow us to better serve athletes on the ground in London and UK & Ireland - and feeding these insights back to EMEA/Global to help refine our longer-term strategy .

This job posting will be closed on the 7th of November 2024.
After that, we will share feedback to all applications and move forward with the shortlisted ones.
This role is not available for relocation.

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Benefits

Whether it's transportation or financial health, we continually invest in our employees to help them achieve greatness - inside and outside of work. All who work here should be able to realize their full potential.