**Do You Have LinkedIn Stories?**

By Jobtransparency Blog
Published on October 01, 2024
Unlock the Power of Professional Storytelling on LinkedIn
As a professional, you're likely familiar with the concept of stories on social media platforms like Instagram and Facebook. But did you know that LinkedIn, the premier professional networking site, also offers a similar feature? Although LinkedIn has discontinued its stories feature, the tips and strategies outlined below can still be applied to other platforms like Instagram and Facebook.
What are LinkedIn Stories?
LinkedIn Stories are similar to those on other platforms, allowing you to share moments from your professional life with your connections and followers. These stories disappear after 24 hours, making them a great way to share quick updates, behind-the-scenes glimpses, or personal anecdotes that showcase your personality and expertise.
Why Use Stories?
Stories offer a unique opportunity to connect with your network on a more personal level, much like chatting around the virtual water cooler. By sharing your interests, passions, and experiences, you can build deeper relationships and establish yourself as a thought leader in your industry.
Before You Post...
Before creating a story, consider your purpose and what you want to achieve. Are you looking to stay top of mind, share an idea, or ask for feedback? Think about what type of content will resonate with your audience and showcase your skills, knowledge, and values.
Ideas to Get You Started
Take a cue from your connections and explore the types of stories they're sharing. You can also repurpose status updates, share behind-the-scenes moments, or highlight your achievements. For more inspiration, check out our article on 25 story ideas.
Tips for Creating Engaging Stories
- Focus on showcasing your expertise and values, rather than advertising your job search status.
- Use video to establish trust and build connections with your audience.
- Upload images, add text, and tag people to make your stories more engaging.
- Respond to comments and messages to foster meaningful conversations.
Getting Started with Stories
Posting a story is easy! Simply follow these four steps:
- Open the LinkedIn app on your mobile device.
- Tap the "Stories" icon at the top of your screen.
- Record or upload your content.
- Add text, tags, and stickers to enhance your story.
Take Your Relationships to the Next Level
By engaging with stories, you can build stronger connections with your network and establish yourself as a thought leader in your industry. So why wait? Start creating and sharing your stories today!