Analyst, Digital Marketing Analytics

CMI Media Group Philadelphia, PA

Company

CMI Media Group

Location

Philadelphia, PA

Type

Full Time

Job Description

Description

Position at CMI Media Group

Are you ready to dive into the heart of digital marketing analytics? We're seeking an analytical superhero to spearhead our campaigns and unravel the insights hidden within data streams. As our Analyst, you'll be at the forefront, sculpting success for our online and offline marketing endeavors across diverse accounts.

Why Join Us?

Unleash Your Analytical Prowess: Transform data into gold mines of actionable insights, steering our campaigns to unprecedented heights.

Diverse Challenges, Limitless Growth: Tackle ad-hoc analysis, interface with partners and data teams, and craft game-changing reports that drive our strategies forward.

Innovate and Optimize: Be the wizard behind our KPIs, revamping engagement metrics, and refining digital campaign strategies across various channels like Display, Email, Search, and Social.

Tech-Forward Environment: Dive into cutting-edge tools and technologies, empowering your analytics prowess within our dynamic enterprise.

What You'll Do:

  • Ensure flawless implementation of analytics for online marketing campaigns.
  • Be the troubleshooter extraordinaire, resolving discrepancies and inaccuracies with proactive precision.
  • Craft and distribute compelling analyses and optimizations, wielding a defined set of KPIs.
  • Collaborate on measurement plans, aligning them with our strategic imperatives and media strategies.
  • Track, tweak, and redefine KPIs and engagement metrics, breathing new life into our digital campaigns.
  • Embrace ad-hoc data requests and foster a basic understanding of each client's data sources.
  • Work hand-in-hand with our stellar team, generating trend reports and optimization strategies.

What You Bring:

  • 1-3 years of online marketing, web analytics, or research experience.
  • Experience or knowledge in Pharma - a definite plus!
  • Proficiency in Microsoft Office (Excel and PowerPoint mastery is your forte).
  • Coding skills in R/SQL/Python - an added advantage.
  • Direct experience in online direct marketing or online media performance analysis.
  • Familiarity with tools like Adobe Analytics, Google Analytics, Tableau, DoubleClick, SQL.
  • Impeccable attention to detail and a knack for managing deadlines in a bustling environment.
  • Proven team player who thrives under pressure and delivers excellence.

Join us and dive into the heartbeat of digital marketing analytics! Be the catalyst behind our success! Apply now to spark a thrilling journey of data-driven achievements!

ALL FOR GOOD

CMI Media Group and Compas were built on inclusion and diversity. It is in our DNA and core values. Challenging the norm is where we started and it's what drives us as a health leader, indispensable partner, and home for our employees. We are a group of hearts and minds who want to make a difference and celebrate being different, to give voice to and truly hear our people and our partners. We believe in more than "all". We believe in "all for good."

CMI Media Group and Compas are an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.

We will not accept resumes or candidate submittals from employment agencies or outside recruiters.

Date Posted

03/16/2024

Views

21

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