Digital Marketing Manager
Company
Filevine
Location
Chicago, IL
Type
Full Time
Job Description
Filevine is forging the future of legal work with cloud-based workflow tools. We have a reputation for intuitive, streamlined technology that helps professionals manage their organization and serve their clients better. We’re also known for our team of extraordinary and passionate professionals who love working together to help organizations thrive. Our success has catapulted Filevine to the forefront of our field—we are ranked as one of the most innovative and fastest-growing technology companies in the country by both Deloitte and Inc.
Our Mission
Filevine is building the seamless intersection between legal and business by creating a world- class platform to help professionals scale.
Job Summary:
 Filevine’s Digital Marketing Manager is a strategic and hands-on role owning the creation, execution, and management of B2B SaaS customer acquisition campaigns across all digital lead generation channels
Responsibilities
- Develop strategy, create & manage campaigns across all digital channels including Paid Search, Paid Social, Affiliate, Connected TV, Email Marketing, SMSÂ
- Work with Demand team to develop and deliver on budgetary forecasts and targets on a daily, monthly, and quarterly basisÂ
- Manage and report on campaign spend, efficiency, quality and volume metrics
- Manage communications and relationships with SDR leaders to troubleshoot and optimize for sales funnel conversion ratesÂ
- Manage communications and relationships with lead generation channel vendors to stay up to date on latest tactics and best practicesÂ
- Assists in the execution of ad hoc email marketing campaigns for all stages of Filevine’s customer lifecyclesÂ
- Fill out landing page templates as needed for campaignsÂ
- Builds out framework and execution for A/B testingÂ
- Regular reporting on success of campaign KPIs that support broader company growth initiativesÂ
Qualifications
- You are analytical and precise. You recognize that data-backed decisions applied with rigor and consistency leads to profound resultsÂ
- You are strategically minded but practical in application.
- You thrive off of getting into the weeds in order to solve complex problems and are comfortable striking the balance between both approaches to do soÂ
- You have technical chops; you know your stuff and own the resultsÂ
- You aren’t afraid to get into the weedsÂ
- You have a voracious appetite for business growth and you thrive in fast-paced environments
- You have an entrepreneurial mindset with a high tolerance for ambiguityÂ
- You are biased toward action; you take a lot of initiative but are continuously collaborative
- 3+ years of experience in a performance marketing role for B2B SaaSÂ
- In-depth understanding of Google Ads, Gartner PPC and PPL, Google Analytics, SEMrush,Hubspot
- Strong track record of managing daily, weekly, monthly, and quarterly objectives
Filevine is an Equal Opportunity Employer. Qualifications for employment, promotion and other terms and conditions of employment are based upon the ability to perform the job. Equal-employment opportunities are provided to all applicants and employees without regard to race, creed, religion, color, age, national origin, sex, disability, veteran status, or other legally protected class. Filevine is committed to providing reasonable accommodations for qualified individuals with disabilities. If you need assistance or accommodation due to disability, or if you have concerns related to Filevine’s equal employment opportunities, you may contact us at [email protected]
Cool Company Benefits:
- A dynamic, rapidly growing company, focused on helping organizations thriveÂ
- Medical, Dental, & Vision Insurance (for full-time employees)
- Competitive & Fair Pay
- Maternity & paternity leave (for full-time employees)
- Short & long-term disability
- Ergonomic and height-adjustable workstations for onsite employees
- Opportunity to learn from a dedicated leadership team
- Centrally located open office building in Chicago (1 S Wacker Dr)
- Top-of-the-line company swag
Privacy Policy Notice
Filevine will handle your personal information according to what’s outlined in our Privacy Policy.
Date Posted
12/21/2024
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