Director of Storytelling

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Key Responsibilities - Storytelling:

• Translate Vision into Narrative: Transform leadership's vision into compelling written and visual stories that introduce and highlight Wealth Alignment, the future of the wealth management industry. Develop and integrate stories unique to Brighton Jones into a coherent narrative that differentiates the firm from the industry.​ 
• Architect Brand Identity: Play a pivotal role in shaping our brand architecture to support strong, coherent service-line brands that are additive to Wealth Alignment.  
• Strategic Brand Alignment: Coordinate content strategy with overarching brand goals to enhance client interaction at all touchpoints. Manage the integration of brand narratives across product development, marketing initiatives, and corporate communications, maintaining authenticity and consistency throughout. 
• Develop Storytelling Assets: Craft a wide range of storytelling assets, including web pages, case studies, social media content, videos, whitepapers, email copy, and presentations. Ensure each piece aligns with strategic goals, is tailored for specific audiences, and uses well-defined messaging frameworks and personas.​  
• Collaborative Content Creation: Work closely with the marketing team, senior leadership, and heads of various service lines and programs to design and implement effective content strategies that resonate across diverse platforms and audiences. 
• Innovative Project Leadership: Adopt a start-up mentality characterized by tenacity, adaptability, curiosity, and creativity. Lead projects from ideation to implementation, ensuring innovative and effective outcomes through the entire creative lifecycle. 

Qualifications:

• Bachelor's Degree in Business or Liberal Arts  
• 5+ years of relevant experience at advertising agencies and/or in-house creative departments. 
• Excellent written and verbal communication skills, with the ability to craft stories that connect with different audiences. 
• Proven experience in brand strategy and content development. Demonstrated ability to translate organizational vision into engaging narratives and clear, compelling content across multiple platforms. 
• Experience with brand architecture and creating integrated marketing campaigns that enhance customer engagement. 
• Strong background in creating and managing digital content, including websites, social media, and multimedia assets. 
• Strong analytical skills to understand data, trends, and audience insights. 
• Ability to lead cross-functional teams and initiatives, demonstrating creativity and innovation in narrative construction and delivery. 
• Excellent communication and persuasion skills, capable of engaging internal and external audiences with authentic and compelling stories. 
• Portfolio of writing across online, ads, articles, whitepapers, checklists, scripts, social, and press releases. 
• Positive energy, high creativity, and desire to make an impact. 
• This role is an in-office, full-time, and exempt position. We are a work from office culture with a lot of flexibility.

Compensation:

• $140,000 - $150,000 per year.


• Benefits: Our benefits package includes, but is not limited to, health care benefits (medical/dental/vision), retirement benefits, paid time off (PTO), holiday flex-days, summer flex-days, company-paid holidays, parental leave, transportation benefits, unlimited volunteer time off, professional, and personal wellbeing stipend, and other fringe benefits.