Manager Consumer Insights - APAC

Our purpose is to positively impact people’s lives every day in every home around the world! We work very hard to provide our consumers with high-quality, exciting 5-star products that make life easier. We thrive on passion and innovation and are looking for great people, with great ideas, who want to build the next big thing and develop while they do.

Our mission to positively impact people's lives every day in every home around the world allows our employees to be thinkers and tinkerers, designers and doers, creators and number crunchers, makers of things they love. As we continue to evolve, we are hiring for Senior Manager, APAC Consumer Insights 

OVERVIEW:

This position reports to the Director - International Consumer Insights (located in Global headquarters – Needham), and is primarily responsible for all phases of consumer research which is critical in our mission of developing 5 star products and services throughout working in conjunction with Marketing, Quality, Engineering and Consumer Services teams.

LOCATION: Needham, MA

• This role will require flexibility to work in the evenings to support the needs of APAC consumer insights.  The role will requires working between 7:30-930pm EST up to three times weekly, the role can offer a flexible start time and/or flexibility towards a long break in the work day.  

Here are some of the EXCITING things you’ll get to do:

• Oversee team of 5 APAC CI researchers as their conduit between their local teams and the SharkNinja headquarters.
• Help expand CI to new APAC regions while maintaining SharkNinja’s secret sauce for success.
• At times, design, execute, manage, report both quantitative / qualitative market research studies based on team’s needs in APAC regions.
• Effectively communicate study results with APAC cultural context, as a representative of APAC consumers, frequently presenting to senior leadership.
• Synthesize / Track historical research results to build on effective strategies in each category.

ATTRIBUTES & SKILLS:

Education / Experience Requirements

• BA degree or equivalent. Masters is desired but not required.
• 10+ or similar experience in hands on market research/consumer insights.
• Experience of the full phase of quantitative custom research, specifically product / communication evaluation studies.
• Qualitative research experience specifically moderation is preferrable.

Expected Areas of Skills / Knowledge / Abilities

• Skill set to handle various market research studies in various categories.
• Good balance of strong strategic, critical thinking skills and being detail-oriented.
• Good sense of deriving fruitful implication leading to effective business strategies, based on the insights found with great understanding of the consumers’ psychology / behavior and market.
• Skill set to direct agencies to achieve efficient research studies.
• Thrives in a hands-on, dynamic, agile, and very fast-paced environment.
• Multi-function capacity and flexibility to deal with ambiguous situations.
• Budget management skills.
• People management / development skills.
• Desired but not required: European language skills (German, French, Spanish, and/or Italian)

Leadership Competencies

• Delivers outstanding results
• Provides strategic perspective
• Builds collaborative environment

Requirements

• Expected percentage of travel: Up to 10% (typically APAC)
• In-person in Needham, MA office on average 2x per week
• Up to 3x per week, normal working hours shift to extend into evening (timing flexible but typically inclusive of 7:30-9:30pm; maintain normal ~8 hours days, but start late or break in middle of day)

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

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