Marketing Operations Manager
Company
Gem Software
Location
San Francisco, CA
Type
Full Time
Job Description
- The Breakout List, 2022
- Certified as a Great Place to work, 2022
- Y Combinator Top Companies, 2022
- Fortune Best Workplaces in the Bay Area, 2022
- Establish and maintain metrics and KPIs to measure the effectiveness of campaigns and continuously improve processes
- Develop and execute marketing strategies that support company goals and objectives
- Facilitate ABM initiatives, account readiness modeling and execution
- Manage marketing automation, lead routing, and data management processes to ensure accurate attribution and distributionÂ
- Collaborate with cross-functional teams to ensure marketing campaigns align with marketing, sales, and organizational objectives
- Monitor and report on campaign performance metrics to optimize performance and ROI
- Monitor and enable SLAs with sales development teams
- Continuously evaluate and improve marketing processes to increase efficiency and effectiveness
- Maintain accurate and up-to-date marketing data and ensure compliance with data privacy regulations
- Develop and maintain strong relationships with external partners and vendors
- 8+ years of experience in marketing operations
- Experience integrating and refining martech ecosystems
- Strong analytical skills with experience in data analysis and reporting
- Experience with platforms such as Marketo, LeanData, 6Sense, and Outreach.io
- Strong SFDC acumen with an emphasis on reporting
- Strong project management and organizational skills
- Excellent communication and collaboration skills
- Demonstrated ability to think strategically and develop and execute marketing strategies that support company goals
Date Posted
08/11/2023
Views
0
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