TA Strategy Lead - GenMed

Summary

The TA Strategist who is responsible for General Medicine strategy development to maximize sales result, contributing huge amount of patients life.

About the Role

Major accountabilities:

• Create short/mid/long term marketing strategy with deep understanding of market dynamics/customer insights & finding opportunities to enhance each brand
• Optimize channel/promotional mix for individual brand through appropriate resource allocation that meets brand objectives and customer needs.
• Lead cross-functional team for customer initiatives (e.g. customer plan/promotional tools/public relations/internal communications).
• Manage brand finance and budgets, including appropriate management of brand resources.

Key performance indicators:

• Lagging indicator: Brand sales result & patient number contributed by NPKK products
• Leading indicator (e.g. Depth KPIs/Executional KPIs/Brand perception)

Minimum Requirements:

Education:

• A University level (bachelors) degree
• MBA a plus

Languages:

• English: Business level (mandatory)
• Japanese: Business level (mandatory)

Experience/Professional requirement:

• Experience working cross-functionally and trans-nationally
• Pharmaceutical marketing experience
• Several years of experience in field sales, related marketing services, brand management.
• Strong interpersonal skills
• Internal cross functional communication and leadership

Competency

• Strong relationship development and natural collaboration
• Experience and capable of managing Global communications
• Strategic, analytical and creative thinking
• Agile mindset

Skills Desired

Agility、 Cross-Functional Collaboration、 Customer Orientation、 Marketing Strategy、 Negotiation Skills、 Strategic Partnerships、 オペレーショナル エクセレンス、 コマーシャル エクセレンス、 ステークホルダー エンゲージメント、 ステークホルダー管理、 医療セクターの理解、 影響を与えるスキル、 重点疾患領域の専門知識、 製品マーケティング、 製品ライフサイクル管理 (PLM)

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients' lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture

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Benefits and Rewards: Read our handbook to learn about all the ways we'll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards

Division
International

Business Unit
Innovative Medicines

Location
Japan

Site
Head Office (Japan) (Pharmaceuticals)

Company / Legal Entity
JP05 (FCRS = JP005) Novartis Pharma K.K.

Functional Area
Marketing

Job Type
Full time

Employment Type
Regular

Shift Work
No