Sr. Product Marketing Manager
Company
Torq
Location
Portland OR
Type
Full Time
Job Description
We are Torq - We’re transforming cybersecurity by putting powerful no-code automation in the hands of every security professional - helping them deliver stronger, faster protection in minutes.
From the Fortune 10 to cutting-edge startups - Torq’s automation helps shorten threat response time by 70%, or reduce manual work by 75% for any security process.
It’s no wonder we’re doubling our customer base every few months, and have grown our team over 300% in the past year
What’s our secret? people.Â
The best team, the best culture - this is why we deliver the best possible results to our customers. And to keep doing this - we’re looking for smart, professional, teammates to join us - we’re just getting started!
We're currently looking to hire a Sr. Product Marketing Manager to join our marketing team.
Responsibilities- Extensive knowledge in Security fieldsÂ
- Develop and maintain a level of expertise in the Torq product on par with that of a field engineer.
- Create and iterate upon persona definitions and product positioning as the Torq platform matures and additional customer feedback is collected.
- Create content (webinars, speaking sessions, blogs) demonstrating Torq’s value for use in marketing activities.
- Create collateral for use by our sales and field engineering teams - product data sheets, use case overviews, competitive battlecards and reference architectures.
- Plan and execute a steady cadence of engagement with industry analysts. Sharing win wires and company updates, coordinating and participating in briefings, and using analyst inquiries to drive messaging and positioning.
- Work with sales and other customer-facing teams to collect customer and prospect feedback on Torq’s product and messaging, and collaborate with others within marketing to iterate upon messages and content.
- Creating content for use in marketing, sales, or analyst efforts, and working with our content team to optimize the content for the intended channel and audience.
- Meeting with product, field engineering, and sales teammates to gather intelligence on product updates and customer use cases.
- Meeting with marketing teammates to incorporate feedback from customers and field teams into ongoing efforts.
- Planning product launch activities and ensuring internal teams are aligned on key milestones and messages.
- Keeping our internal resource library (we use Notion) up to date with the latest collateral, competitive intelligence and analyst insight - as well as ensuring this material can be found and used when needed.
When interviewing candidates, here are some of the things we’ll be looking for and asking about.Â
- Experience in Cyber Security fields.
- Experience in product, product marketing, or similar roles at either security or automation software companies.
- Experience with customer, partner and/or public-facing communication.
- Experience using workflow automation tools in a professional or personal context.
- Being opinionated on how product marketing, and the functions within it, should be measured.
- Being able to speak to good teamwork and bad teamwork you've experienced, and what actions make the difference between the two.
Date Posted
07/27/2022
Views
9
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