Social Media Manager
Company
Kraken
Location
USA
Type
Full Time
Job Description
Building the Future of Crypto
Our Krakenites are a world-class team with crypto conviction united by our desire to discover and unlock the potential of crypto and blockchain technology.
What makes us different?
Kraken is a mission-focused company rooted in crypto values. As a Krakenite you’ll join us on our mission to accelerate the global adoption of crypto so that everyone can achieve financial freedom and inclusion. For over a decade Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world.
Before you apply please read the Kraken Culture page to learn more about our internal culture values and mission. We also expect candidates to familiarize themselves with the Kraken app. Learn how to create a Kraken account here .
As a fully remote company we have Krakenites in 70+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders institutions and newcomers to the space. Kraken is committed to industry-leading security crypto education and world-class client support through our products like Kraken Pro Desktop Wallet and Kraken Futures .
Become a Krakenite and build the future of crypto!
Proof of work
The team
We’re seeking a chronically online crypto-native Social Media Manager to join the Kraken Social team working on all things social across our Kraken channels. At Kraken it is essential to understand the brand ethos mission and the community we serve - social is at the forefront of this. Social media marketing in the crypto space is different from other industries. Crypto-natives like you speak a different language. If you don’t know what HODL WAGMI REKT and Sats are and if you don’t love creating endless memes then this role may not be aligned with your ambitions. We’re looking for someone who moves fast but thinks long-term thrives under pressure and knows how to launch new products alongside creating partnership content that cuts through the noise and grabs attention. This role requires strong content creation skills with an analytical mindset being a self-starter.
The opportunity
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Produce top-tier engaging content optimized for X Instagram TikTok and YouTube ensuring maximum impact and platform-native appeal.
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Identify trends and reactive moments on CT and other social channels be able to react and craft content in a timely manner
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Develop and maintain an always-on content calendar: create posts obtain approvals schedule and monitor performance
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Market a best-in-class product to an audience of over 2M people
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Work closely with product marketing partnership comms and other cross-functional teams to coordinate social media efforts with broader campaigns and ensure brand consistency
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Additional duties and responsibilities as assigned
Skills you should HODL
-
7+ years of experience in social and content strategy with an emphasis on brand experiential and highly collaborative fast paced brand marketing activations and partnerships
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Deep understanding of the crypto industry & knowledge of personal financial management
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Strong writing editing and communication skills.
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Creative and detail-oriented with the ability to produce visually appealing content - whether it be briefing the design team or being scrappy on CapCut
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In-depth knowledge of social media platforms (X Instagram LinkedIn TikTok etc.) and social media management tools (Sprinklr Sprout Social etc.)
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Experience in managing social agency creative agency creator agencies and other external production partners
#LI-Remote
This job is accepting ongoing applications and there is no application deadline.
Please note applicants are permitted to redact or remove information on their resume that identifies age date of birth or dates of attendance at or graduation from an educational institution.
We consider qualified applicants with criminal histories for employment on our team assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.
Kraken is powered by people from around the world and we celebrate all Krakenites for their diverse talents backgrounds contributions and unique perspectives. We hire strictly based on merit meaning we seek out the candidates with the right abilities knowledge and skills considered the most suitable for the job. We encourage you to apply for roles where you don't fully meet the listed requirements especially if you're passionate or knowledgable about crypto!
As an equal opportunity employer we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race ethnicity age gender identity citizenship religion sexual orientation disability pregnancy veteran status or any other protected characteristic as outlined by federal state or local laws.
Stay in the know
Date Posted
02/28/2025
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